Weekly Advertising Roundup – 15 September 2017

Weekly Advertising Roundup - 15 September 2017

iPhoneX coming 3 Nov at £999, bezel-less save for a notch at the top, wireless charging (finally), Face ID & AR - by The Telegraph

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On Mobile SERPs, 19.2% of clicks went to the top 2 sponsored text ads - use extensions - AdWords - by B2Community 

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Google Assistant is future-proofing with Google Lens, instant translation & contextual query understanding - AI - by Venture Beat

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Google Attribution is coming & will this mean the end of last-click attribution models? Nope, but it's a good step - by Search Engine Land

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We're ready, it's now time for publishers to get serious about Ads.txt - let's make programmatic premium again!

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